(6 minute video - email readers will need to come to site to view)
A 30 percent sales increase over the last year is due to a "laser-focus on product,” including the growing line of "shapewear," Maurice Reznik, the CEO ofMaidenform, told CNBC Tuesday. “We see shapewear growing at a faster rate. Two out of 10 women wear it,” said Reznik. “They [women] are getting bigger and living longer.”
[Sep 24, 2010: Bookkeeping - Starting Maidenform Brands]
Long Maidenform Brands in fund; no personal position
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