Friday, September 14, 2007

I'm Watching that Coach (COH) Like a Hawk

Posted by TraderMark at 12:05 PM Coach (COH) Like a Hawk http://www.fundmymutualfund.com/2007/09/im-watching-that-coach-coh-like-hawk.html' target='_blank' title='Send a link to this article to your Twitter followers.'>TweetThis
I am watching the stock very closely of Coach (COH), for reasons outlined in this post. Now Coach is moving into international expansion ex-Japan, which should offset a slowing US consumer but I am still very interested in using it as a 'tell'. The past 2 sessions, Coach has rocketed up and closed above the 200 day moving average (which served as resistance) yesterday, and continues holding thus far today. This would be a bullish signal (to me).

Polo Ralph Lauren (RL) similar performance of late?? Not so much.

No positions


Posted by TraderMark at 12:05 PM Comments (2) | Edit This Post | Create A New Post

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2 comments:

Moneymonk said...

"Coach is moving into international expansion ex-Japan"

Are you going to Short it?

September 14, 2007 1:10 PM  
TraderMark said...

Hi MM,

Per the rules of my fund I cannot short anything. The only short exposure I can create is by buying ETFs which are inverse to a market such as TWM which is the inverse of the Russell 2000 (times a magnitude of 2) i.e. if Russell 2000 drops 1%, this instrument goes up 2% (and vice versa).

As for COH, I like the company longer term. I am using it more as a tell on the strength of the consumer (middle to middle upper income to lower upper income) - as my original post mentions - the 'yuppie' type who has the $375 to $600K median home in high cost states and who love the consumption culture ;). Probably this describes many people who invest in stocks so hopefully I don't offend them hah. See the original link of Coach to see my original thoughts on why its an interesting stock to watch.

However, of late the market is ignoring all bad news. Today the English central bank had to inject funds into its 5th largest mortgage lender - ignored. Retail sales ex automotive weak - ignored. Financial stocks have shook up all bad news the past 2 weeks. Etc. When you start seeing that you have to respect it. Doesn't mean it cannot change on a time, but if the 'market' wants to move up, you have to follow the market and not fight it. At least in near term. It can ignore good (or bad) news for a long time.

September 14, 2007 1:36 PM  

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